Case Study: E1 Health – Website Redesign for a Growing NEMT Company
Who they are
E1 Health is a non-emergency medical transportation (NEMT) company based in London, Ontario. When they launched back in 2022, it was just one caravan and a team of two, scrappy, motivated, and ready to grow.
Their mission? To become the leading NEMT provider across Southwestern Ontario.
How we connected
The founder found me through word of mouth (the best kind of referral, right?). Their old website felt outdated and didn’t reflect where the company was headed. They needed a total revamp—something that matched their ambition and helped them build trust online.
What we built
We teamed up with their founding crew and started from scratch:
Fresh, modern website design that gave off a clean, professional, and healthcare-ready vibe
Took care of everything from wireframes to development
Wrote and optimized all the content to connect with hospitals, patients, and caregivers
Built the website to act as a core hub for bookings and transfer requests
This wasn’t just a face-lift. We built something functional, scalable, and easy to use—for both the internal team and the people relying on E1 for rides.
Where they are now
Fast forward to today, E1 Health is absolutely booming:
Over 20+ vehicles in their fleet
70+ staff members and growing
Secured contracts with major hospitals across Southwestern Ontario
Opening new bases in multiple cities
The website has become a key part of their operations, it handles bookings, helps hospitals and clients submit transfer requests, and serves as their digital HQ.
What’s next
We’re now working on a comprehensive SEO strategy to take things to the next level:
Targeting local and industry-specific keywords
Creating content that ranks and builds authority
Optimizing site structure and technical performance
The goal? To dominate the NEMT space online just like they’re doing on the ground.
Final thoughts
Watching E1 Health scale has been wild, in the best way. From a humble beginning to a growing fleet and multiple hospital partnerships, it’s been amazing to help bring their vision to life through thoughtful design, development, and strategy.